Demand Generation is one of the most distinct marketing strategies that is more involved in the process of identifying potential customers through initial actions and shepherding them through every marketing funnel stage that leads to sales conversion. This is done through multiple triggering touchpoints that raise customer awareness.
Here at Konnektors, we drive potential customers through a combination of inbound and outbound B2B demand generation strategies to create an integrated program that delivers a sustainable, ongoing flow of sales leads for your sales team.
This is done through a series of inbound marketing activities (content marketing, SEO, social media) and outbound marketing (email, tele prospecting) that generate inquiries to fill the top of the demand funnel and gradually drive them as a sales opportunity.
Gather information, Ask question according to client’s marketing qualifications and prospect’s email where the link of the landing page can be sent, forms to be filled out and download materials.
Will do an email blasting about the products / services with the link of the landing page.
Connect with the target prospect thru LinkedIn and Facebook.
Maximize the traffic, Improve page rank within search engines, Place strategic search phrases on pages, Submit page to search engines.